On January 27, Dongfeng Castrol Oil Products Co., Ltd. held its 2010 work meeting and employee representative meeting. In 2009, Dongfeng Castrol achieved a sales volume of 14040 kiloliters of antifreeze and oil products, exceeding the budgetary figure of 8.14%, and realized a sales revenue of 130 million yuan and an exceeding budget of 1.14%. In 2010, Dongfeng Castrol's business objectives were to achieve sales of 20,491 kiloliters of antifreeze and oil products, and achieve sales revenue of 202 million yuan.
Dongfeng Castrol general manager Zhang Yusong said that in order to adapt to the company's new development strategy and ensure the successful completion of this year's business objectives, Dongfeng Castrol will focus on the following tasks: adjustment of organizational structure, personnel optimization and reorganization; strengthen product development and marketing planning , According to the key customer development plan, targeted product development, establishment of market information collection and management network; strengthen sales and operation management, maintain the existing OEM customers, in-depth development of potential customers, enhance the sales of automobile oil And the "Chi Chi" brand awareness; continue to improve the level of procurement logistics management, reduce procurement logistics costs, strengthen sales forecasts, establish a reasonable inventory, speed up inventory turnover; improve the level of capital management, reduce financial costs, increase capital use forecast, improve Cash flow efficiency.
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